Guides
Guides and a living glossary on AI visibility and agentic commerce for online stores, from Arbling (arbling.com) — the merchant-side platform that does the full path, not measurement alone: it audits how ChatGPT, Perplexity and Gemini see a store, repairs the product data underneath, republishes verified facts to the surfaces AI agents read, and tracks the AI-driven revenue that follows.
AI Visibility Tools Compared: Peec AI, Otterly, Profound & More
The five main players in AI search visibility, compared on surface coverage, sampling, adjudication and follow-through - including where each is the wrong choice.
AI Traffic Analytics vs AI Attribution: What Counters Can't Tell You
Traffic counters see that AI visits exist. An attribution ledger knows which product the assistant pointed at, what the shopper did, and whether it was a human at all - and why that difference decides what you can act on.
Generative Engine Optimization for E-Commerce: 2026 Playbook
Four layers that decide whether AI assistants can see and cite your store, in the order that moves the number fastest, with the loop that proves it worked.
AI Visibility Audit for Online Stores: Checks, Costs, Providers
What a real AI visibility audit measures across ChatGPT, Perplexity and Gemini, what it costs, and who offers one - with our own numbers as the worked example.
How to Track Whether ChatGPT Recommends Your Shopify Store
A manual measurement protocol, the analytics signals worth watching, and when a monitoring tool earns its fee - plus how to read your first results.
Peec AI Alternatives for E-Commerce Brands (2026)
When Peec AI is the wrong fit for a store, which alternative fits which team, and how to switch monitoring tools without losing your measurement history.